KUALA LUMPUR, Aug 14 – The ASICS Garden of Motion pop-up officially launched at Central Exchange TRX Mall which saw over 360 guests, including local ambassadors and athletes namely Hariz Hamdan, Allison Yee and Haziq Hamzah, alongside Thailand’s newest ambassadors Preem Ranida Techasit, Patsapon Jansuppakitkun (Bever) and Kittipat Kaewcharoen (Kaownah) which drew great fanfare.
The star-studded guestlist also featured fellow ambassadors, athletes and sports fashion enthusiasts from across the SEA region.
The evening unfolded with a fashion showcase of ASICS Autumn and Winter 2025 highlights, complemented by live performances from local R&B rappers Hullera, SYA, rising artist YBJ and hip-hop dance crew, Zeppo Youngsterz.
The Garden of Motion pop-up runs from August 14–17 at the Central Exchange, TRX Mall Kuala Lumpur.
Key highlights of media day and pop-up are – Move your body, Move your mind’ Campaign Showcase which is a gallery to display ASICS latest brand campaign featuring regional brand ambassadors and athletes in movement and the latest Autumn Winter collections.
Autumn Winter Product discover the latest collections from TOKYO Collection to Apparel Limited Series.
Other highlight are Interactive Activity Stations & Event Passport which interact with the 8 activity stations on-site and collect stamps on your Event Passport to receive complimentary merchandise while stock lasts.
There are also activity challenges introduced for participants to win ASICS shoes from performance running, core performance sports and sportstyle collections.
Additionally, JBL and Garmin products are to be won exclusively at the SONICBLAST Trial Challenges on-site.
Also being highlighted was a unique workshop activities which showcase Japanese culture with mindfulness-themed workshop and activities, offered exclusively at the space from Ikebana, a Japanese art of flower arrangements to Ishi-hara, a simple act of balancing stones.
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